Todd Michael Heater: The Google Ecosystem

Todd is an American living in Gran Canaria who is a Google AdWords expert. In his session he ran through the Google ecosystem, mostly by going through examples.

His presentation was split into 2 parts. The first was held outdoors.

Todd Michael Heater discussing Google at the Gran Canaria Business Week 2014

 

In the Second part, Todd took us through the 5 essential elements of success with Google, whilst referring to the graphic below the audio.

Todd also gave a great presentation last season on how he managed over 1 billion AdWords impressions in one campaign. The slides and video (apologies for the quality!) can be seen below.

Connect With Todd Michael Heater


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